Virtual gala (2-screen solution) - Sherry Truhlar selling NYC trip

Set up an appointment with Sherry here: https://my-schedule.timetrade.com/app/td-3390/workflows/82zbs/schedule/welcome?wfsid=16a5bef5-baba97f6-16a5be82-baba97f6-00000002-h9fav25qdgmvpfu95bmfl8qvff093ot8&view=full&fs=1


Virtual galas can be managed via 5 distinct ways. (Learn all 5 with this free virtual gala cheat sheet: https://www.redappleauctions.com/cheatsheet/ )


This style of virtual gala is called a "two-screen solution," referring to the fact that guests need 2 screens to participate.


1. One screen (a computer, usually) is used to watch the livestreamed show on YouTube, Facebook, or wherever the stream is being pointed by the production company.


2. The other screen (a phone or iPad, usually) is used to participate in the bidding. Guests access auction software to place bids and make donations.


The challenge with this approach is that there is a 20-30 second delay between what the guests sees on their phone (where auction bids and donations are made), versus what they see happening on their computer screen as they watch the live show.


This delay is called latency and I show an example of it here: https://www.redappleauctions.com/what-is-latency-in-a-virtual-gala/


This event was a 2-screen solution style virtual gala, but the client wanted to try and make it feel as "live" as possible by asking me to call out bidder names.


To accomplish this, I had two helpers:


As I spoke to the camera, one person stood behind it, counting down the time until we needed to close the item.


Another person was positioned to my right, constantly refreshing the monitor in front of me. The monitor showed the back-end system of the auction software, which allowed me to see the names of the bidders. I was able to encourage bidders by name.


Notice that I didn't say "Sold" but said, "Closed." This is because I might not see the last-minute bidders who might win the item. It was a safer approach than announcing the wrong name as the winning bidder.

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