Media Innovation & Entrepreneurship Open Textbook Promo Video

A community of 25+ authors, 12+ peer reviewers and 12 faculty beta testers teaching journalism entrepreneurship and media innovation created the textbook they needed. The textbook you need?

With support from Rebus Community.

It includes chapters on:

Developing the Entrepreneurial Mindset
Ideation
Customer Discovery for Content and Tech Startups
Business Models for Content & Technology Ventures
Nonprofit Model Development
Freelancing
Startup Funding
Pitching Ideas
Marketing Your Venture to Audiences
Product Management
Entrepreneurship Abroad

The textbook is openly licensed (CC BY), which means:

You can retain, reuse, revise, remix and redistribute it.
Have your bookstore print it.
And more.

It’s free in multiple digital formats.

Students can read it for free online and even on their cell phone.
They can annotate the book, test their knowledge with formative quizzes and more!
Bring the Thin Common Cartridge export into your LMS and use the book as the spine of your course.

Co-Editors Michelle Ferrier and Elizabeth Mays

Chapters by Jake Batsell, CJ Cornell, Geoffrey Graybeal, Mike Green, Mark Poepsel, Jessica Pucci, Cindy Royal, Ingrid Sturgis and Betty Tsakarestou. Foreword by Jan Schaffer

Sidebars from Abel Asrat, Rediat Belehu, Lori Benjamin, Dana Coester, Chris Dell, John Dille, Dalton Dellsperger, Amy Eisman, Melanie Faizer, Francine Hardaway, Gretchen Macchiarella, Hodan Osman, Mark J. Scarp, Coury Turczyn, Georgann Yara, Interviews with Kat Friedrich, Ebony Reed and Daniel Zayas. Research from Cheryl Cuillier.

With feedback from student beta testers.

Use the book!

http://bit.ly/mieopentextbook

Тэги:

#entrepreneurship #innovation #journalism #media #communications #education

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