Once upon a time, Chris and I had a few different businesses on the go. It’s not uncommon for early founders to do this as they’re trying to figure out what works in the market.
But that definitely doesn’t mean it’s easy. Today, we’re speaking with Ameya Juvekar, an entrepreneur with a diverse background in business, marketing, revenue generation, and technology. He’ll be talking about his two companies, ScaleUp42 - a marketing firm that specializes in customer acquisition for health and wellness clinics - and HealthBuddha.ca - a platform that connects patients to the best rated nearby naturopaths .
00:00 Intro
04:29 Fragmented Solutions for Small Business Marketing
08:20 Challenges of Marketing for Small Businesses
10:46 Adapting to the Changing Landscape of Marketing
13:57 The Myth of an Exit Strategy
22:53 The Importance of Empathy in Building a Business