Research from Harvard Business School, Forrester and the London School of Economics demonstrate the following benefits of being customer centric.
1. Greater levels of profitability
2. Greater levels of business resilience (in terms of volatile economic conditions)
3. Greater levels of engagement with customers (leading to improved retention and
promoter behaviour).
4. Greater levels of engagement with employees (providing alignment of purpose,
bringing agility and improved capability).
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https://www.markhocknell.com/what-i-do/build-customer-centric-business/
Тэги:
#customer_centric #strategy #leadership #management #customer_centricity