Don Markland on the Four Cs of Accountability

In this podcast we talk with Don Markland, the CEO and owner of Accountability Now, TM an executive coaching and business strategy company. Don founded his company based on his program, the Four Cs of Accountability. He explores each of these with us and explains how driving accountability — with the right business strategy — will help businesses scale faster, sell more, and be more successful.

Don also tells us how his roots — as a salesperson and chief revenue officer — enable him to partner with businesses to help them grow. His message is particularly helpful for small businesses as well as those of you who want to build your legacy.

So if you want to know:

How the fear of failure can prevent you from taking action
Why you shouldn’t celebrate success
The importance of crushing mediocrity
How a coach can help you develop confidence
The fastest way to get ahead (by “cheating off” your coach’s mistakes)

About Don Markland

Don Markland founded the executive coaching and business strategy company, Accountability Now, which today is helping build over 25 international clients. He also leads the sales and marketing efforts for one of the more successful digital marketing agencies in the U.S., 411Locals. Prior to that, Don was an owner and chief revenue officer for MoneySolver, TM which became the largest tax resolution digital marketing fintech company in the U.S. with over 250% growth in three years.

With more than 20 years of experience in sales, marketing, leadership, and business growth, Don is a contributor to Forbes, LDS Living, and Debt.com and the author of The 4Cs of Accountability: Unleash Your Inner Hero. His podcast, The Morning Jolt, provides keen insight on what it takes to make a business run and how important it is to simply “stay at it” every single day. You can find him on LinkedIn, Facebook, Twitter, and at @Executivecoach.don on Instagram.
Lois Sonstegard, Ph.D. is the founder of Build2Morrow, a business coaching and consulting company that works with visionary leaders who want to inspire people and impact lives. My mission is to use pragmatic coaching practices that enable successful people to achieve positive, lasting change in behavior; for themselves, their people, and their teams. She has over thirty years of experience in international business, global business development, health care organization, and delivery systems.

Lois is certified as a coach by Marshall Goldsmith, College of Executive Coaches, Gallup, Leadership Circle. Her coaching focuses on how to make work-life better while achieving extraordinary results.

Lois focuses on beliefs and attitudes which impact communication and she focuses on how to navigate communication and perception gaps among workgroups so that desired outcomes are achieved. Her processes are simple and pragmatic and achieve sustainable behavior change.

Where to find Lois:
https://www.build2morrow.com
https://go.build2morrow.com/coaching

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