Understanding the Human Aspect of Truck Driver Recruiting

On the latest episode of Attention Retention, Marina Ivanov, Co-founder and Managing Director of Apex Transit & Logistics, joins Jackie McManus, CEO and founder of KJ Media.

Together, they discuss:
-The importance of treating drivers as human beings and building strong relationships from the start.
-Successful recruitment strategies in the trucking industry involve understanding the drivers' needs and creating a supportive and transparent environment.
-Approaches to retaining the workforce include clear communication, support, and empathy towards drivers.
-Marina's journey in the trucking industry, from being an owner-operator's daughter to becoming the managing director of Apex Transit and Logistics, reflects her passion for the industry and commitment to advocating for drivers.
-The importance of building a driver-centered trucking company
-Effective communication and personalized recognition are crucial for driver retention
-Challenges of maintaining personalized attention as a company grows
-Understanding the human aspect of the business is essential for success

Learn more about Marina Ivanov and Apex Transit & Logistics below:
Marina on LinkedIn: https://www.linkedin.com/in/marina-ivanov-4a9144194/
Apex Transit & Logistics on Linkedin: https://www.linkedin.com/company/apex-transitllc/
Website: https://apextransitllc.com/
Careers Page: https://apextransitllc.com/drivers/

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