How to use the Keyword Clustering Module | Keyword Insights

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00:00:00 – Intro to Keyword Clustering: What it is and why it’s vital for SEO.
00:00:22 – Search-Based vs NLP Clustering: Comparing clustering methodologies.
00:02:08 – Clustering Settings: How to configure clustering algorithms and thresholds.
00:07:05 – Topic Clusters: Grouping clusters into broader topics for content planning.
00:12:13 – Uploading Keywords: Merging keyword lists from multiple sources.
00:14:50 – Clustering Report: Navigating clusters and understanding key metrics.
00:17:18 – Filters for Prioritization: Finding opportunities with advanced filters.
00:24:08 – Exporting Reports: Generating pivot tables and exporting data.
00:31:40 – Topical Cluster Visualization: Analyzing opportunities visually.
00:33:02 – Competitive Visibility: Benchmarking against competitors and spotting gaps.
00:35:47 – Conclusion: Clustering’s role in SEO and content workflows.

Discover the magic behind Keyword Clustering with Andy Chadwick from Keyword Insights! This in-depth video reveals the full power of our advanced keyword clustering tool, designed to help SEOs and content marketers organize massive keyword lists into precise, actionable clusters—perfect for boosting topical authority and optimizing search strategies.

📌 What You’ll Learn:

1️⃣ Why Our Tool is the Market Leader — From speed to scalability, find out why Keyword Insights is the top choice for clustering keywords at volume.

2️⃣ Clustering Methods Explained — Get insights on Search-Based Clustering and NLP/Semantic Clustering, with real examples like "skateboard wheel" vs. "skateboard wheels" to highlight how our tool matches Google’s intent.

3️⃣ Customizable Settings for Precision — Andy shows you how to adjust clustering parameters like centroid vs. agglomerative algorithms, shared URL thresholds, and cluster strength (soft, medium, hard), all tailored to suit any SEO project.

4️⃣ Organize and Strategize — Learn how to group related clusters into topical clusters for a seamless content strategy, making internal linking and content planning more efficient.

5️⃣ Content Gap Analysis & Search Intent — See how our tool identifies informational vs. transactional intent, highlights missed ranking opportunities, and helps you prioritize content based on difficulty, rank, and SERP features.

6️⃣ Competitor Visibility at a Glance — Using Venn diagrams and other visual tools, quickly assess how your site measures up to competitors on critical topics, ideal for setting KPIs or pitching to stakeholders.

Keyword Insights is your all-in-one solution for taking massive keyword lists and transforming them into structured clusters for content creation, SEO strategy, and competitive analysis.

Ready to streamline your keyword process, outrank your competitors, and build lasting topical authority? Watch now to get started! 🚀

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