Unlock the full potential of Matomo Analytics with advanced techniques for extended insights and automation! In this talk, Marcus Österberg demonstrates how to go beyond traditional visitor analytics and harness Matomo's capabilities for diverse use cases.✅ What you'll learn: How to use text analytics to extract deeper insights from your data Techniques to automate reporting and streamline insights delivery Practical examples to supercharge your analytics workflowsWhether you're a Matomo beginner or a seasoned pro, this talk will inspire you to take your analytics game to the next level. Watch now and discover how to make your data work smarter for you! 🚀