Publisher Inventory Waterfall | Direct | PG | PMP | Open Exchange | Programmatic Advertising EP 9

Keep it up!!
Learned so much

Thanks - your presos have been extremely helpful. two questions: Open Exchange would have largely poorer quality inventory, is that right? and I would have thought you would have preferred to work higher up the waterfall instead of O.E, just for the purpose of work/time efficiency?

remove the background music

Thanks for the video!

Great job! This was the clearest explanation I’ve seen. And I work in digital marketing

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