Hospitality & Education Matthew Citriglia's Formula for Sales Success

In this episode of the Wine Whiskey Weed Show, Sid Patel speaks with Matthew Citriglia, Director of Education at Southern Glazer’s Wine & Spirits, to discuss how hospitality and education form the backbone of successful sales strategies.

Learn how to train a strong sales team, the consultative approach to selling, and insights into regional trends that can boost sales.

This episode is a must-listen for brand owners, distributors, and sales professionals in the beverage industry.

#wineandspirits #sales #hospitality #education #beverage #business #SalesTeamTraining #consultativeselling #WineIndustry #podcast #insights

***About the Wine, Whiskey, Weed Show***
What is the Wine, Whiskey, Weed Podcast? The Wine Whiskey Weed Show by Beverage Trade Network brings you expert insights from leading entrepreneurs, brand owners, and founders behind some of the most successful beverage businesses. In each episode, industry leaders share actionable tips, strategies, and hacks to help you grow your business.

Whether you’re starting from scratch or looking to scale, this podcast delivers practical advice from those who’ve done it themselves!

***About The Organizer: Beverage Trade Network***
Beverage Trade Network is one of the world's leading networks for beverage, wine, spirits and beer importers, distributors, producers and related companies. Our database and directory listing of the world's leading beer, wine, spirit and non-alcoholic drink producers provides our importers and distributors an advantage to source and innovate their portfolios.

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