Lufthansa Group's Journey Toward Modern Airline Retailing

Lufthansa Group discuss its journey toward Modern Airline Retailing. Dr. Jost Daft, Head of Order Transformation at Lufthansa Group, covers the current industry landscape, preparedness for transformation and foundational strategies for implementation. He addresses anticipated challenges and explores future perspectives on order management.

Full transcript: https://bit.ly/3z6FoAf

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