Making movies for toys is hard. Let’s talk about how difficult it was to make Phase 2 of the Marvel Cinematic Universe, from Iron Man 3 changing scripts to sell more toys to Thor: The Dark World changing scripts to sell more toys or choosing to make Guardians of the Galaxy… to sell toys.
Chapters:
00:00 - Intro
00:29 - Avengers Changes the Film Industry
02:01 - Establishing the Marvel Writers Program
02:52 - Drew Pearce’s Runaways
03:19 - Shane Black Replaces Jon Favreau
04:35 - Reconceiving The Mandarin
05:35 - Broken Ankles & Bankrupt Effects Houses
06:48 - Marvel Entertainment vs Marvel Studios
07:21 - Ike Perlmutter’s Creative Committee
08:26 - Superheroes in Toyland
09:31 - Rebecca Hall Can’t Sell Toys
10:26 - Iron Man 3: May 3, 2013
10:56 - Retconning The Mandarin
11:56 - Finding a Kenneth Branagh Replacement
12:40 - Patty Jenkins’ Thoromeo & Juliet
14:28 - A Livid Natalie Portman
14:58 - Alan Taylor Needs a Better Script
15:48 - Every Sh*t Show Trope
16:28 - Marvel Doesn’t Like Taylor’s Thor
17:04 - Marvel’s Reshoot Process
17:41 - 35 Days of Changes
19:17 - Thor: The Dark World: November 8, 2013
20:08 - Nicole Perlman Gets Her Shot
21:18 - Perlman’s Guardians of the Galaxy
22:43 - James Gunn Gets Superheroes
23:17 - Gunn’s Connection to Rocket Raccoon
25:05 - Tuning Guardians for Marvel
25:58 - A Production Left Alone
27:03 - Marvel Branded Kool-Aid
27:36 - Nicole Perlman vs James Gunn
28:29 - Guardians of the Galaxy: August 1st, 2014
Featured Footage:
Agents of S.H.I.E.L.D. (2013–2020)
All Hail the King (2014)
Ant-Man (2015)*
The Avengers (2012)* Age of Ultron (2015)* & Endgame (2019)*
Batman Begins (2005)
Black Panther (2018)
Blade (1998)
Captain America: The First Avenger (2011) & The Winter Soldier (2014)
Captain Marvel (2019)
The Dark Knight (2008)
Doctor Strange (2016)
Eternals (2021)
Fantastic Four: Rise of the Silver Surfer (2007)
Game of Thrones (2011–2019)
Guardians of the Galaxy (2014)* Vol. 2 (2017) & Vol. 3 (2023)
Harry Potter and the Order of the Phoenix (2007) & the Deathly Hallows: Part 2 (2011)*
Howard the Duck (1986)
The Incredible Hulk (2008)
Iron Fist (2017–2018)
Iron Man (1966)
Iron Man (2008) 2 (2010)* & 3 (2013)*
It's Always Sunny in Philadelphia (2005- )
The Killing (2011–2014)
Kiss Kiss Bang Bang (2005)
Luke Cage (2016–2018)
Mad Men (2007–2015)
Mandela: Long Walk to Freedom (2013)
Marvel 75 Years (2014)
Monster (2003)
Moon Knight (2022)
Parks and Recreation (2009–2015)
PG Porn (2008–2009)
Runaways (2017–2019)
Shang-Chi and the Legend of the Ten Rings (2021)
Slither (2006)
The Specials (2000)
Spider-Man (2002)
Star Wars: Episode I - The Phantom Menace (1999)
Super (2010)
Thor (2011)* The Dark World (2013)* Ragnarok (2017) & Love and Thunder (2022)
Wonder Woman (2017)*
*and special features
Music:
Brian Tyler - Iron Man 3 & Thor: The Dark World OST
The Jackson 5 - I Want You Back
Redbone - Come And Get Your Love
Ryan Hudson - Sh*t Show Theme
Tyler Bates - Guardians of the Galaxy OST